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Franchise Insights

5 Important Questions to Ask Potential Franchisors

Buying a business is a big deal! Here at Rosati’s, we’re here to help you get the information you need to make the choice that’s best for you. Before you buy a franchise, be sure to ask the prospective franchisor these five questions:

1. What is the history of the franchise? 

Make sure you know the franchise’s history. Have company ethics or policies changed significantly over the years? How successful have the franchise’s marketing strategies been in the past? Is the franchise you’re considering well-known and well-loved by customers?

 2. Does the franchisor have the capacity to be a good support for your business? 

A good franchisor will be able to help you with every aspect of getting your business, from getting your business off the ground, to assisting you with attracting new customers. The franchisor should also be able to provide you with comprehensive training to aid you in managing your franchise successfully. 

3. Is there a strong demand for the products or services that the franchise sells? 

Ask the franchisor how popular their product is and think carefully about who your ideal customer will be. Ideally, the franchise you buy will have products that people will want and come back for often. 

4. Are there demographic studies available to help you with choosing a location? 

When you start a business, it’s important to know the area you serve. Some products are more appreciated in certain areas than others. This can make it hard to decide which location would be the most profitable for you. A good franchisor will be able to give you the resources you need to make the wisest choice.

5. How will the franchisor enforce quality standards across its individual businesses? 

Be sure to ask the franchisor how quality standards will be enforced. Have you ever been to two different locations of the same chain restaurant, but had completely different experiences? Staying up-to-date on quality standards will ensure the success of your business! 

We hope these questions will help guide your research as you decide which franchise to buy. If you’re interested in franchising with Rosati’s, feel free to ask us these questions! We’re sure you won’t be disappointed!

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We hope these questions will help guide your research as you decide which franchise to invest in. If you’re interested in franchising with Rosati’s, feel free to ask us these questions! Contact us today to learn more about our pizza restaurant franchise opportunities in your area.

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