Fast Casual Dining: A Growing Industry With Great Opportunity
July 14, 2021
Fast casual dining combines many of the convenience elements of fast food with the higher quality food and experience of traditional dining establishments. The concept is epitomized by giant brands and has proven to be quite attractive to consumers—to the tune of $47 billion in sales in 2016. In fact, the fast casual industry has grown every year since 2011, as consumers increasingly look for offerings that are superior in quality to fast food but don’t require them to spend too much time in an establishment.
As part of a fast-growing company with high-quality food, Rosati’s franchises are well-suited to compete in the fast casual market. For instance, in 2017 Rosati’s was named to Fast Casual’s Top 100 Movers & Shakers list. Many Rosati’s franchisees operate in buildings with sit-down tables, bars, and televisions, creating a more inviting atmosphere without quite reaching the full family dining experience. Customers can choose to either pick up their food and take it home, or they can stay and eat with their family or friends. This kind of open, inviting atmosphere perfectly aligns with our family-centered brand and allows franchisees to take a slice of that multi-billion dollar pie in the fast casual market. The fast casual option is one thing that separates Rosati’s from other, more delivery or takeout-focused pizza restaurants.
Operating a fast casual-style Rosati’s franchise also provides an opportunity to sell more menu items besides pizza. Wings and sandwiches, for example, are more likely to be eaten on site, so if the franchise offers places where customers can eat comfortably, sales of those items will likely increase. If you’re ready to make the leap into franchise ownership, Rosati’s is one of the best choices you can make. Our superior quality and range of franchise setups give you the products and flexibility you need to be successful. Visit our franchise page today to learn more!